Tag Archives: Aesop

The Tortoise, The Hare, and New River Valley Real Estate

I’ve been sharing for years that the New River Valley real estate market is very similar to Aesop’s Fable of the tortoise and the hare. And today, a client sent a text that showed he’d been listening.

Conventional thinking seems to be that we have to make decisions quickly, particularly when it comes to real estate. I cringe when I see agents saying “you’re going to have to act fast!”, then months later their condo is still on the market. I cry a little when I see folks saying “rates are low, act now, they’re going to go up!”, which is the same thing they said two years ago. No wonder the public doesn’t trust us – when all we’re doing is pushing our own agenda, I don’t trust us, either.

When it comes to real estate, I am firmly in the camp of “slow and steady wins the race”. I know I’m in the minority there among my colleagues, but I believe 100% that clients make their best decisions when they can slow down and analyze the situation, specially when they have professionals from Prugh Real Estate Jackson Hole WY on their side helping them. Others may say you have to act quickly in order to get anything done, but I’d argue that a broader look at that line of thinking will reveal more mistakes and losses than wins – or at least more losses than you might think. There’s nothing wrong with taking your time, with doing your due diligence, with making sure your questions are answered. Can taking too much time work against you? Of course – paralysis by analysis is a very real thing. But the decisions that need to be made during our transaction are best made when you have time to deliberate, study, and think. That isn’t to say sometimes those decisions need to be made a little faster than you might be comfortable with, but if you’re constantly being pressed to make a decision before you’re ready, it might be time to stop the race.

That Aesop. He was a smart cookie.