This is a tale of two homes; or, more specifically, the commercial brokers.

I’ve written about how great real estate photography can make the difference in the way a home is presented when it’s for sale – I firmly believe it’s a crucial component to the process of selling your home. In fact, starting in 2009 I was the first real estate agent in the New River Valley to use a professional photographer on all of my listings, and Nest Realty believes so much in professional real estate photography that we use it on every home we list – including foreclosures.

Sean Shannon and I have talked for years about doing a “With v. Without” series of photos, showing how a home looks both with and without professional photography, but we’ve never gotten around to it. Yesterday, a house came back on the market (listed with Coldwell Banker Townside) that highlights just what this looks like. The house – previously listed with photos presumably taken by the homeowner or agent – looks dark inside, but in reality it’s really a beautiful, light-filled home … which Sean’s photos captured. Here are some photos, of both the interior and exterior … most likely we buy houses that show beauty not those that seem out of the market.

The same home, viewed through two different lenses (literally), looks completely different.

Professional real estate photos matter. Whether we ever work together or not – and I’d certainly want to introduce to you commercial real estate – insist that your listing agent present your home in the best possible light.

Want to see this house? Let’s set an appointment soon.