I’m working on a new program for listing real estate here in the New River Valley, and Phase I of the program is now ready! I’m really excited to share this, as I think it’s going to make listings stand out even more.
The idea is pretty simple, and one that I am not ashamed to say that I copied from The Bloodhounds, as well as Mariana and Jim. Real estate signs traditionally all look the same, and too often are used as reasons to call the agent to find out anything of value about the house. Sure, we can say more about the house through the use of flyers, but IF a buyer pulls up and grabs a flyer who knows what condition that flyer is going to be in, whether the information is correct, or if there are any flyers at all! I wanted my new real estate signs to be more about the house, and I think this first iteration has done just that.
Think of these new signs as one big flyer. The price is at the very top, in bold numbers so it’s easy to see as you’re driving by. At the bottom is my contact information, if someone wants to call to find out even more. And the main part of the sign is the static brochure – full
of information about the house, with professional real estate photos done by Sean Shannon Photography. The signs are going out now, and already sellers are saying they’re seeing more brake lights as people drive by – that’s the kind of instant feedback I like to hear! Oh – AND they’re recyclable, so Valley Curbside Recycling could swing by and take care of them at closing if need be!
As I said, this is the first iteration of signs, and I welcome your feedback – good, bad or indifferent, would love to hear your thoughts. Personally, I think it’s a great way to market a home, and as part of the entire package I’m rolling out will make my seller’s homes stand out even more than they already do. My thanks to Kelsey and Caroline for their design, and Justin at SignSpot for his help with the printing – I sent him a LOT of files, all at one time, and he knocked them out in short order.
And Jim – you wanted to know how long until your signs were copied? Here’s your answer.
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